FENA is a first generation entrepreneurial venture, which was started in 1976 with modest resources. Over the years, it has grown steadily to its present position and is recognized as a leading player in the field of fabric care, home care & personal care products in India with a growing export business spanning a diversified product range.

FENA today, is a professionally managed Company which seeks to realize its vision within the framework of its well defined value system. It has developed a core competence in the manufacturing and marketing fields and is continuously adding an exciting range of new products in Fabric Care, Home Care and Personal Care segments for domestic and export market.
The flagship brands of the Company, namely FENA, NIP, IMPACT, COP & FAMUS enjoy strong brand equity in their respective segments due to their excellent value for money proposition and strong media advertising. Some of FENA products are:
Fabric Care Products Home Care Products Personal Care Products
FENA Detergent Cake NIP Dish Washing Bar FAMUS Beauty Soap
FENA Detergent Powder NIP Dish Washing Powder FAMUS Liquid Hand Wash
IMPACT Detergent Powder NIP Liquid Utensil Cleaner FAMUS Instant Hand Sanitizer
  COP Floor Cleaner  
  COP Toilet Cleaner  
With over 10 Manufacturing facilities all over India, employing over 700 employees, supported by over 250 Sales & Marketing professionals and over 1000 distributors nationally, FENA has a comprehensive logistic set-up and enjoys a strong Distribution Equity with coverage of over 750,000 retail outlets across the country.
FENA’s International Division exports high quality Agro Commodities in addition to Company manufactured Fabric Care, Home Care and Personal Care products across the world.
Over the years FENA has established itself as a law abiding and responsible corporate citizen alive to its social and environmental obligations. FENA has a well documented ‘Safety, Health and Environment manual’ which is adhered to at all of its Establishments.

It has also a well documented ‘ON SITE EMERGENCY PLAN’ for all its Establishments.

FENA has won several awards including an ‘Industrial Safety Award’ from Govt of NCT of Delhi & ‘Corporate Excellence Award’ from Amity Business School.
FENA FOUNDATION caters to the medical & educational needs of the poor and needy members of the society through several charity programmes organized from time to time.
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